niCH Logo

The project focused on a logo for a start up wellness and beauty business that wanted their approach of a more holistic and natural take on the industry to be forefront. The final logo uses circles to create an abstract seed sprouting, which ties together the company name, their holistic approach and relates to how their target audience are their sprouting seeds that will be receiving guidance and care on their wellness journey.

Deliverables

  • Logo

niCH Branding

The project was a brand standards booklet to show how the branding should be cared for. By showing the clear do’s and don’ts of caring for the brands ‘sprout’ and making use of supporting graphics will have the brand grow into the best and clear version of itself and become a strong stem for the target audience.

Deliverables

  • 8.5" x 11" Brand standards book

niCH Print Branding

This project is a bi-monthly tech magazine exploring significant events from the 80s to early 2000. The focus was creating a visual style to appear to a niche audience, achieved through an early web approach using relevant image styling and supporting graphic elements.

Deliverables

  • Employee badge

  • Shopping bag

  • Business package
    - Business Card
    - Letterhead
    - Envelope